Chris Heuer posts a fascinating essay in New Communications Review about the future of social media. The four trends he sees are that
– social media will become more of a business, but will retain power from its personal passion
– more individuals will band together in networks small and large, changing the very notion of freelancing and employment
– the corporation will be forever changed, traditional media will adapt before dying completely, and all companies will become media companies, and
– ultimately, social media will be a primary catalyst in saving the world. . . or bringing about our demise.
You can learn more about Chris’s work at Social Media Club, organized to share best practices, establish ethics and standards, and promote media literacy around the emerging area of social media.