Here's an interesting set of articles in BusinessWeek online that discuss the growing importance of social media and what's being called Web 2.0. I see lots of applications for education here. These technologies are being brought into the classroom with the students because they're powerful. And fun. We communicators can use them too.
MySpace for the Office
How to Harness the Power of Web 2.0
Web 2.0 Has Corporate America Spinning
How LinkedIn Broke Through
The Power of Us